--- title: "Common Sense Agency — Shopify & Headless Websites, Built to Last" description: "Australian Shopify & headless commerce studio. Websites engineered like infrastructure — no plugin jenga, no rebuild invoices — for brands built to grow." url: https://commsense.agency/ --- "We craft digital experiences." "Pixel-perfect. Results-driven. Passionate." // every agency says that. we'd rather show you. # We build websites that get mistaken for art \*rarer than it sounds Then we engineer them like infrastructure - Shopify, headless content, zero plugin jenga. For brands that plan on growing, not just launching. [BOOK THE TEARDOWN→](https://commsense.agency/teardown) SCROLL — THE REST IS THE PITCH AUSTRALIAN BASED · GLOBAL REACH *sense* NOT TEMPLATES *sense* NOT PLUGIN JENGA *sense* NOT HOSTAGE TACTICS *sense* NOT NONSENSE ## WHY WE EXIST Common Sense was born from a frustration: agencies selling products that suit *the agency* — templates that expire, plugins stacked like a house of cards, rebuild invoices every eighteen months. We do the opposite. One platform, tailored to your brand, that *adapts as you grow.* Boring-strong underneath. Interesting on top. ## THE PROOF · SELECTED WORK We don't have a house style. *We wear the client's.* 01 · KAKADU CROCODILE HOTEL — WITH JOURNEY BEYOND ### One framework, many brands. The croc went *live* in three weeks. Journey Beyond's Umbraco framework runs many brands off one stack. The Kakadu Crocodile Hotel — 250 metres of building shaped like a croc — was the first brand on it. Live at settlement, three weeks from whiteboard. UMBRACO CMS · REACT COMPONENTS · JOURNEY BEYOND 3 WEEKS WHITEBOARD TO LIVE 1ST BRAND ON A MULTI-BRAND FRAMEWORK 8 NEW COMPONENTS BUILT [Visit the site ↗](https://kakaducrocodilehotel.com.au/) [Read the case study →](https://commsense.agency/work/kakadu-crocodile-hotel) ![Kakadu Crocodile Hotel — homepage](https://images.prismic.io/common-sense-agency/jbzDw793VbTYuRBm_kakadu-hero.png?auto=format%2Ccompress&w=1080) ![Kakadu — discover page](https://images.prismic.io/common-sense-agency/gAYMCe5F6Vc3NRjy_kakadu-discover.png?auto=format%2Ccompress&w=1080) 02 · VILLAIN & VIXEN × HENTLEY FARM — BAROSSA VALLEY ### TWO BRANDS. *One back office.* Hentley Farm's second label, built on the Shopify plan they already pay for. Hydrogen storefront, Prismic content, zero new subscriptions. Deploying 2026. SHOPIFY HYDROGEN · OXYGEN · PRISMIC 2 BRANDS ON ONE SHOPIFY PLAN 0 NEW SUBSCRIPTIONS OR ADMINS 0 DEV TICKETS TO SHIP A PAGE ![Villain & Vixen — homepage](https://images.prismic.io/common-sense-agency/y5N0mk7ySWmSXyd1_vv-hero.png?auto=format%2Ccompress&w=1080) ![Villain & Vixen — bottle picker](https://images.prismic.io/common-sense-agency/QrsGGBj8Qu7mmkMm_vv-quiz.png?auto=format%2Ccompress&w=1080) ![Villain & Vixen — the range](https://images.prismic.io/common-sense-agency/llqE5EtR9oJrp_fU_vv-range.png?auto=format%2Ccompress&w=1080) 03 · HENTLEY FARM — BAROSSA VALLEY ### Hentley *Farm* They arrived with a spreadsheet quoted at $300k+ of custom development. We moved them onto Shopify instead — the whole list shipped, eight years of order history intact, POS at the cellar door, Lightspeed on the restaurant floor. SHOPIFY + POS · LIGHTSPEED · 8 YRS OF ORDERS MIGRATED · WRAPPED GIFT CARDS · KLAVIYO · FLOW 8 yrs OF ORDER HISTORY MIGRATED 0 ORDERS LOST IN THE MOVE $300k+ QUOTED TO BUILD THE LIST AS CUSTOM DEVELOPMENT [Visit the site ↗](https://hentleyfarm.com.au/) [Read the case study →](https://commsense.agency/work/hentley-farm) ![Hentley Farm — homepage](https://images.prismic.io/common-sense-agency/QR2pV8TBOfj1TyJm_hentley-hero.png?auto=format%2Ccompress&w=1080) ![Hentley Farm — shop](https://images.prismic.io/common-sense-agency/rPhkRx-xF_lSIDWC_hentley-shop.png?auto=format%2Ccompress&w=1080) ![Hentley Farm — restaurant](https://images.prismic.io/common-sense-agency/wsIWAE49MJ2LEgUh_hentley-dining.png?auto=format%2Ccompress&w=1080) 04 · WHISTLEWORKS — SPORTS OFFICIALS PLATFORM ### Your next *game*, front and centre. From idea to beta: one platform, two native apps, and 14 games a weekend running through them. NEXT.JS · MONGO · SANITY — LIVE CONFIG · SWIFT · KOTLIN 14 GAMES A WEEKEND — SCHEDULED, CREWED, REPORTED 2 NATIVE APPS — SWIFT + KOTLIN 2 HRS TO SET UP A NEW LEAGUE [Visit the site ↗](https://whistleworks.co) [Read the case study →](https://commsense.agency/work/whistleworks) ![WhistleWorks app — official dashboard](https://images.prismic.io/common-sense-agency/km89OUVm9dCOcbzi_ww-app-1.png?auto=format%2Ccompress&w=1080) ![WhistleWorks app — season schedule](https://images.prismic.io/common-sense-agency/0acwFjQwGQjQq1Ua_ww-app-2.png?auto=format%2Ccompress&w=1080) ![WhistleWorks app — browse open games](https://images.prismic.io/common-sense-agency/9ncfuq6BLfeaYu51_ww-app-3.png?auto=format%2Ccompress&w=1080) Four projects, four different stacks, four different voices — none of them ours. That's the point: we fit the platform and the design to the brand, *never the other way around.* MORE WORK LIVES UNDER NDA. WE'LL WALK YOU THROUGH IT ON A CALL — BRING QUESTIONS. [SEE IT PROPERLY — BOOK A CALL→](https://commsense.agency/contact) > “They moved eight years of our *history without losing a single order.* The site got faster, the cellar door got simpler, and nobody held us hostage.” STU MOSMAN — HENTLEY FARM — CEO ## WHAT WE ACTUALLY DO \*no plugins were harmed ## THE TECH THESIS — WHY BORING-STRONG WORKS Custom tech is a liability dressed as an asset — every bespoke line is code only one company on earth maintains. So we build *exactly what earns its place*, and not one bell more. Instead we seam together platforms that are *too big to flake* — backed by real businesses, funded by millions of customers, patched and improved whether you pay attention or not. SHOPIFY PRISMIC SANITY STORYBLOK REACT VERCEL AWS STRIPE RESEND KLAVIYO NO. 01 ### Support that outlives us Every platform's own revenue depends on keeping your stack healthy. Your safety net is their business model. NO. 02 ### Roadmaps you don't fund Millions of users push these platforms forward daily. Your stack improves while you sleep — no invoice attached. NO. 03 ### A sink, not the whole kitchen You get exactly the platform the job needs — never a bespoke system built to pad the invoice. The skill is knowing what to leave out. That's the part you're paying for. \*BORING-STRONG, EXPLAINED 60+ YEARS OF SOFTWARE BETWEEN THE TWO OF US 30 YEARS — OUR LONGEST CLIENT RELATIONSHIP, STILL ONGOING $6M+ ANNUAL CLIENT REVENUE RUNNING ON PLATFORMS WE BUILT ## HOW A PROJECT RUNS You'll know the plan, the price, and the person building it *before you commit a dollar.* WEEK 0 ### Strategy, free A call, not a pitch deck. You leave with our honest read either way. WEEKS 1–4 ### Prototype, in your voice Design fresh, or shape what you already have — into a working prototype, never a template. You see it and feel it before we build it for real. WEEKS 4–10 ### Build, boring-strong Built, tested and shipped in the open, on a live staging link. Weekly demos — no black box, no big reveal, no surprises. LAUNCH + ### Partner, not hostage Training, docs and a roadmap you own — and we keep watching the tech, bringing ideas to keep you ahead. Leave whenever — nobody ever does. **THE QUOTE:** FIXED PRICE, OR A SCOPED ESTIMATE ON TIME & MATERIALS — YOUR CALL **TYPICAL BUILD:** 8–10 WEEKS, REHEARSED CUTOVER **WHO YOU GET:** THE SENIORS YOU MET ON THE CALL NO TWO BUILDS COST THE SAME — SO YOU PICK HOW YOU PAY, AND SIGN OFF EVERY CHANGE. NEW BUILDS RUN ONE AT A TIME — THAT'S HOW YOU GET THE SENIORS, NOT A QUEUE. SUPPORT DOESN'T WAIT IN IT. THE CALL IS FREE. [CLAIM THE NEXT SLOT→](https://commsense.agency/contact)